Unlikely Graphic Poster
The project pushes the boundaries of traditional design by utilizing pizza ingredients as a primary medium. The final piece is the result of extensive preparatory studies, which were initially done using traditional methods before being translated into this innovative and unexpected form.
My role
Graphic and Food design
Year
2020
Unexpected medium
This work is a celebration of the unconventional. The textures of the dough, the richness of the tomato sauce, and the melt of the cheese are not just ingredients, but foundational elements of the design. The typography, crafted from cut cheese, introduces a tactile and organic quality that contrasts with the expected flatness of a typical poster. The piece challenges the viewer to reconsider the definition of a graphic poster, proving that compelling visual communication can be created from anything, even something as familiar and comforting as a pizza. This project showcases a blend of meticulous planning and playful execution, transforming an everyday food item into a memorable piece of graphic art.
